Intuit Launches Innovative AI Agents to Enhance Business Efficiency

MOUNTAIN VIEW, Calif. – On July 1, 2025, Intuit Inc. (Nasdaq: INTU), a leading global financial technology platform, announced the introduction of a groundbreaking suite of AI agents designed to streamline business operations and empower growth. The integration of these AI agents within the Intuit QuickBooks platform aims to save businesses valuable time while enhancing decision-making processes and improving financial outcomes.

The newly launched Intuit AI agents will automate various workflows, providing businesses with a virtual team that operates under the customers’ control. This innovation is projected to save users an average of 12 hours per month in bookkeeping tasks, according to a survey commissioned by Intuit of QuickBooks Online customers conducted in April 2025.

Sasan Goodarzi, CEO of Intuit, emphasized the transformative potential of these AI agents, stating, "Intuit’s AI-driven expert platform is transforming how businesses run and grow with first-of-its-kind agentic AI experiences. When our vast amounts of data and AI capabilities are combined with the power of trusted human experts, Intuit’s uniquely designed, integrated platform unlocks next-level efficiencies, profitability, and growth for businesses."

The AI agents will assist with a variety of business functions, including customer relationship management, financial analysis, payments, and accounting. They are designed to provide real-time insights and improve cash flow, with 78% of customers reporting that Intuit’s AI makes it easier to run their businesses, and 68% indicating it allows more time for growth, based on a survey conducted in November 2024.

This initiative reflects a broader trend in the financial technology industry, where automation and AI are increasingly utilized to optimize business processes. According to Dr. Maria Thompson, Associate Professor of Business Technology at Stanford University, "The integration of AI into financial platforms represents a significant shift in how small businesses can manage their operations. By leveraging AI, businesses not only improve efficiency but also gain insights that were previously difficult to obtain."

Intuit’s AI agents include specialized functionalities such as a Payments Agent, which accelerates cash flow by optimizing payment processes, and an Accounting Agent that automates bookkeeping tasks. The Finance Agent provides comprehensive financial management support, including KPI analysis and forecasting, vital for mid-market businesses aiming to achieve their financial goals.

As the digital landscape evolves, the importance of integrating AI with human expertise becomes evident. According to Dr. James Carter, Senior Research Fellow at the Center for Business Innovation, "The future of business management lies in the collaboration between AI technologies and human insight. This dual approach allows for enhanced strategic decision-making and more effective operational management."

In addition to the new AI capabilities, Intuit has revamped the QuickBooks web interface to feature customizable widgets and a business feed that delivers real-time insights and recommendations. The mobile app has also been upgraded to provide users with on-the-go access to these AI-powered features.

Looking ahead, Intuit plans to expand AI functionalities to cater to larger businesses, introducing complex task management capabilities, such as a Payroll Agent for payroll automation and a Project Management Agent for tracking project milestones and budgets.

The launch of these AI agents aligns with Intuit’s mission to power prosperity for individuals and businesses alike. With approximately 100 million customers using its products, including TurboTax, Credit Karma, and Mailchimp, Intuit continues to innovate in ways that support financial health and business growth.

As businesses navigate a rapidly changing environment, the role of AI in enhancing operational efficiencies and decision-making will likely become even more prominent. The ongoing development of such technologies underscores the importance of adapting to new tools that can support growth in an increasingly complex marketplace.

For more information about Intuit and its products, visit [Intuit.com](https://www.intuit.com).