Bobby Sherman, Iconic ’60s Teen Idol, Passes Away at 81

Bobby Sherman, the beloved singer and actor who became a teen idol in the 1960s and early 1970s, has passed away at the age of 81. His death was announced by his wife, Brigitte Poublon Sherman, via social media on June 24, 2025. Sherman was renowned for his catchy bubblegum pop hits such as "Little Woman" and "Julie, Do Ya Love Me," as well as his starring role in the television series "Here Come the Brides."

Sherman’s ascent to fame began with his breakthrough single, "Little Woman," which peaked at number three on Billboard's Hot 100 chart in October 1969. He quickly followed this success with other chart-topping songs, including "La La La (If I Had You)" and "Easy Come, Easy Go." Each of these singles not only showcased his vocal talent but also solidified his status as a defining figure in the bubblegum pop genre, characterized by its upbeat melodies and youthful themes. According to the Recording Industry Association of America (RIAA), each of these tracks achieved gold status, indicative of their commercial success.

At the height of his popularity, Sherman also starred in ABC’s "Here Come the Brides," a western comedy that aired from 1968 to 1970. The show featured Sherman as one of the characters tasked with finding love for the lumberjacks of their family-run business. His dual career in music and television garnered him a loyal fanbase, who often flooded the market with merchandise featuring his image. In a 1989 interview, Sherman reflected on his fame, stating, "I could have sung 'Auld Lang Syne' and they would have bought it," highlighting the fervor of his young audience.

Born on July 22, 1943, in Santa Monica, California, Robert Cabot Sherman Jr. grew up in Van Nuys. He attended Birmingham High School, where he excelled in football before pursuing a career in entertainment. Sherman’s big break came when he performed at a Hollywood party, leading to an audition for the television variety show "Shindig!" This opportunity marked the beginning of his rise to stardom.

Throughout the late 1960s and early 1970s, Sherman appeared in various television series, including a cameo on "The Monkees" and a role in "The Partridge Family." However, his musical career began to wane by the early 1970s, with his last Hot 100 entry, "Together Again," peaking at number 91 in February 1972. Sherman attributed this decline to the oversaturation of the bubblegum market.

Following his music career, Sherman transitioned into public service, becoming a volunteer paramedic and later serving as a technical reserve officer for the Los Angeles Police Department and a reserve deputy sheriff for the San Bernardino County Sheriff’s Department. His commitment to public service reflected a shift from the limelight to a more grounded life dedicated to helping others.

In 1996, he published his memoir, "Still Remembering You," and continued to engage with fans through various tours. His wife, Brigitte, shared heartfelt reflections on his final days, expressing gratitude for the love and support he received from fans around the world. In her tribute, she stated, "He lived with integrity, gave without hesitation, and loved with his whole heart."

Sherman is survived by his wife Brigitte, their two sons, Tyler and Christopher, and six grandchildren. As fans mourn the loss of this iconic figure, his contributions to music and television remain a cherished part of pop culture history. The legacy of Bobby Sherman, characterized by his music, humor, and dedication to his community, will continue to resonate with generations to come.