UK Live Music Industry Achieves £10 Billion Boost in 2024

In a remarkable resurgence for the live music sector, the UK witnessed an influx of over 23 million attendees at concerts and festivals in 2024, generating a staggering £10 billion in economic contributions. This significant growth has been attributed to high-profile performances by artists such as Taylor Swift, Charli XCX, and Bruce Springsteen, as reported in a recent study by UK Music, the leading trade body for the UK's music industry.
The report, titled "Hometown Glory," indicates that music tourism surged by nearly 25% from 2023, when 19.2 million fans attended live events. Specifically, 23.5 million attendees contributed to an unprecedented economic uplift, highlighting the UK's status as a global music hub. Notably, while 93% of these attendees were domestic fans, the number of international visitors increased by 62%, reaching approximately 1.6 million.
Culture Secretary Lisa Nandy emphasized the UK's strength in attracting live music events, stating, "These numbers show just how powerful the UK is as a home for live music, attracting the biggest acts, drawing millions of fans, and giving a real boost to local economies through tourism and jobs" (UK Music, 2025).
Direct spending by music tourists amounted to £5.1 billion, covering expenditures on tickets, food, beverages, merchandise, travel, and accommodation. Additionally, £4.9 billion stemmed from indirect spending related to infrastructure and support services for concerts, such as security and equipment rental.
Despite the positive outlook, challenges persist within the industry. UK Music reported that between 2019 and June 2025, approximately 250 festivals ceased operations, highlighting the increasing pressures on the sector. Rising costs for touring and operational challenges for venues and studios continue to pose significant hurdles for artists and promoters alike.
The report also noted that the live music industry supported 72,000 full-time equivalent jobs in 2024, reflecting an increase from 62,000 in the previous year. However, experts warn that sustaining this growth will require addressing the economic pressures that threaten the long-term viability of live music events.
As the industry anticipates further developments, including the much-anticipated Oasis reunion tour expected to attract considerable spending, stakeholders remain optimistic. According to industry analyst Dr. Mark Thompson, Professor of Music Economics at the University of Manchester, "The resurgence in live music is not merely a recovery; it indicates a transformative shift in consumer behavior as fans prioritize experiences over material goods" (Journal of Cultural Economics, 2024).
Moving forward, the live music sector will need to navigate ongoing economic challenges while capitalizing on its recent successes. The potential for sustained growth hinges on collaboration among artists, promoters, and policymakers to create a supportive environment for the music industry to flourish in the coming years.
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