Morning Routines of Successful Women: Strategies for Productivity

In an exploration of effective morning routines, successful women across various industries reveal their strategies for starting the day with productivity and intent. Many of these women emphasize the importance of early rising, hydration, and self-care as essential components of their daily practices.

According to a report by Business Insider published on July 25, 2025, a group of successful women shared insights into their morning routines, with most waking up around 6 a.m. to maximize their productivity and personal time. For instance, Ashley Everett, a professional dancer and captain of Beyoncé's dance team, wakes up between 5 a.m. and 6 a.m. and prioritizes hydration by drinking water first thing in the morning. "I sleep with a big water jug next to me and try to drink it first thing in the morning," she stated. Everett also incorporates weight training into her morning routine, exercising three times a week alongside her boyfriend, who serves as her accountability partner.

Bobbi Brown, a renowned makeup mogul and founder of Jones Road, starts her day with a mix of hydration and digital engagement. She wakes around 6:30 a.m., lets her dogs outside, and prepares a drink combining water with AG1 powder or lemon juice. "I enjoy a double espresso while scrolling through social media and the news before exercising," she said. Brown often opts for hip-hop dance classes or long walks, which she finds peaceful and enjoyable.

Stephanie Davis, a healthtech advisor, emphasizes flexibility in her routine. "Having a very set morning routine is a luxury for a lot of women," she remarked, explaining that her wake-up time varies. She incorporates technology with her Amazon Alexa device to manage her morning tasks, stating, "It opens the blinds, tells me the weather, and runs through my schedule." Davis highlights the importance of pre-planning the night before to set a productive tone for her day.

Fatima Boolani, managing director of software equity research at Citi, utilizes her mornings for a head start on work. "I check work emails and news before diving into family responsibilities," she noted. Boolani, who wakes up between 6 a.m. and 7 a.m., prefers to exercise later in the day, using her morning for focused work.

Wende Zomnir, co-founder of Urban Decay, emphasizes the role of physical activity in her routine. "I wake up between 5 a.m. and 6 a.m. and immediately drink water before exercising," she said. Zomnir's routine includes a variety of physical activities, allowing her to test new makeup formulas while staying active.

Grace Keith Rodriguez, CEO of Caliber Corporate Advisers, finds joy in morning dance parties with her children, stating, "It shakes the sillies out and gets you through the day." Her routine reflects a balance between work and family life, highlighting the importance of setting a positive tone not just for herself, but for her children as well.

Sadé Muhammad, CMO of Time Magazine, uses her mornings to align her personal and professional goals. She reviews affirmations and listens to inspirational audio clips, which help her stay focused throughout the day. "My flexible routine allows me to be present with my toddler while also prioritizing my own needs," she explained.

Erin Piper, founder of the skincare brand Saint Crewe, emphasizes a consistent approach to her morning routine, starting with hydration and a workout. "No morning looks the same, but I know I am a nicer person with coffee and exercise," she stated, reflecting the adaptability required in balancing a family and a business.

These insights into morning routines illustrate that while there is no one-size-fits-all approach to productivity, the common threads of hydration, physical activity, and mindfulness play significant roles in the success of these women. As they navigate their professional and personal lives, these routines empower them to face the challenges of the day with intention and focus.

In conclusion, the morning routines of successful women offer a variety of strategies that can be adapted to individual needs. Whether through dance parties, exercise, or mindful planning, these practices highlight the importance of starting each day with a clear purpose and self-care, ultimately contributing to their overall success and well-being.