Samsung Unveils Galaxy Z Fold7 and Flip7 with S$77 Pre-registration Bonus

Samsung Electronics has officially announced the launch of its latest flagship foldable smartphones, the Galaxy Z Flip7 series and Galaxy Z Fold7, set to be unveiled during the Galaxy Unpacked event on July 9, 2025. The event will occur at 10 PM Singapore Time, with an online presentation and a simultaneous physical launch in Brooklyn, New York.

The Galaxy Z Flip7 and Z Fold7 are expected to feature significant upgrades, with rumors suggesting the introduction of multiple variants, including an 'Ultra' version for the Fold7 and a 'Fan Edition' for the Flip7. Both models will come equipped with Samsung's latest One UI 8, built on Android 16, promising enhanced user experience and functionality.

In anticipation of the launch, Samsung is offering a S$77 pre-registration bonus to customers who sign up on their dedicated landing page before the event. This promotion allows users to receive a discount code applicable for pre-ordering the new Galaxy Z devices along with other Samsung products. According to the official terms and conditions, the code will remain valid until July 31, 2025, and can be redeemed at the Samsung Online Store, the Samsung Shop App, and physical Samsung Experience Stores. However, it should be noted that the discount applies only when purchasing select smartphone accessories or one of the new Galaxy Watches in addition to the foldable smartphones.

Furthermore, registered participants will be entered into a lucky draw for a chance to win one of 154 S$77 Trip.com flight vouchers. To qualify, customers will need to engage with Samsung's social media platforms for specific prompts that will be revealed on July 2 and July 9, 2025.

Samsung’s marketing strategy reflects the growing demand for foldable technology and aims to stimulate pre-launch engagement through these promotional offerings. According to Mr. James Lee, Vice President of Mobile Marketing at Samsung Electronics, 'Our foldable devices have revolutionized the smartphone market, and we are excited to bring more options to our customers.'

The rise of foldable smartphones has spurred competition among major tech companies, with manufacturers exploring innovative designs and functionalities. Industry experts, such as Dr. Emily Chen, a researcher at the Technology Innovation Institute, emphasize that Samsung's continued investment in foldable technology could solidify its market leadership.

As the July launch date approaches, consumers and industry analysts are keen to observe how Samsung's latest offerings will perform in a rapidly evolving market. The success of the Galaxy Z Fold7 and Flip7 may not only impact Samsung’s sales figures but also shape trends in smartphone design and consumer preferences in the years to come.