Hyundai Motor Celebrates 10 Years at Nürburgring 24 Hours, Eyes Fifth TCR Victory

Hyundai Motor Company is poised to commemorate a significant milestone at this year’s ADAC RAVENOL 24 Hours Nürburgring race, marking its tenth consecutive year of participation. Scheduled to take place from June 21-22, 2025, at the renowned Nürburgring Nordschleife in Germany, this endurance race serves as a critical proving ground for high-performance production vehicles. Hyundai aims to secure its fifth consecutive victory in the TCR Class, showcasing its commitment to motorsport and its high-performance N brand with two ELANTRA N TCR race cars. Additionally, the newly introduced ELANTRA N1 Cup car will compete in the SP3T Class, expanding Hyundai's one-make race series and emphasizing the vehicle's performance capabilities.

The Nürburgring 24 Hours is distinguished as one of the most challenging endurance races globally, requiring teams to navigate the iconic 25.378-kilometer circuit over a grueling 24-hour period. Since debuting in this prestigious race in 2016, Hyundai has utilized the event to gather essential data for enhancing the performance and durability of its N brand vehicles. "Hyundai N has leveraged the Nürburgring as a proving ground since the brand's inception, highlighting its strategic importance in validating the capabilities of our N models," stated Joon Park, Vice President and Head of N Brand Management Group at Hyundai Motor Company.

This year’s race features a diverse lineup of drivers, including seasoned champions and promising newcomers, representing key markets for Hyundai Motor. Notably, Robert Wickens, a paraplegic athlete, returns to the race, symbolizing resilience in motorsport. Wickens competes using an innovative hand control system, underscoring Hyundai's commitment to inclusivity in racing. His story, along with the participation of other international drivers such as Youngchan Kim from Korea and Zhang Zhen Dong from China, enhances Hyundai's global appeal and competitive edge.

In the TCR Class, Hyundai's team comprises highly skilled drivers including Marc Basseng, Manuel Lauck, and Christer Joens, who bring a wealth of experience and a shared commitment to technical excellence. The North American team, featuring Wickens, is joined by fellow competitors Bryson Morris, Michael Louis, and Mason Filippi, further enriching the competitive narrative of the event.

Hyundai is also keen on expanding its racing initiatives beyond the Nürburgring. The company aims to establish trophy cup programs in Europe, promoting its high-performance N models and broadening its reach among automotive enthusiasts worldwide. To support the N1 Cup car's capabilities, Hyundai has partnered with leading companies like Hankook Tire and Titan 7, ensuring top-tier performance.

As part of its decade-long participation, Hyundai Motor plans an extensive promotional campaign to enhance brand visibility and loyalty. This includes creating engaging content that highlights the brand's innovative approach to merging production car reliability with high-performance racing.

In conclusion, as Hyundai Motor approaches its tenth year at the Nürburgring, it aims not only to continue its winning tradition in the TCR class but also to introduce the ELANTRA N1 Cup car to one of the toughest racetracks in the world. This celebration of endurance, innovation, and global teamwork reflects Hyundai's commitment to motorsport and its high-performance legacy. The upcoming race weekend promises excitement for fans, drivers, and partners alike, as they witness Hyundai's relentless pursuit of excellence in automotive performance.