Lidl-Trek Partners with Unbroken for Enhanced Athlete Recovery

In an exciting development for the cycling community, Lidl-Trek announced a new sponsorship with Unbroken, a company specializing in recovery tablets derived from salmon. This partnership aims to provide Lidl-Trek riders with a significant advantage in muscle recovery, particularly during high-stakes competitions. The announcement was made on June 23, 2025, as the team prepares for the upcoming Tour de France and Giro d’Italia Women, marking a new era in athletic recovery strategies.

Unbroken’s recovery tablets are designed to accelerate muscle recovery through their unique formulation, which includes salmon-sourced proteins and all nine essential amino acids (9EAAs) in free-form and di- & tri-peptides. According to Thordur Kolbeinsson, Chairman of Unbroken, the company’s mission aligns with Lidl-Trek’s commitment to performance and innovation in cycling. “At Unbroken, we are proud to join Lidl-Trek as a sponsor and partner for their Real Time Recovery,” Kolbeinsson stated, emphasizing the scientific backing of their product.

The partnership has already shown promising results, with Lidl-Trek rider Mattias Skjelmose attributing part of his success to Unbroken's tablets. Skjelmose, who excelled during the 2025 Vuelta a España, remarked, “I started taking it before and after the Vuelta, and I felt good, so I continued to use it. My recovery has improved with Unbroken, and I feel better on the bike day to day.” His testimony underscores the potential benefits of the product for athletes competing at the highest levels.

Unbroken’s tablets deliver a fast-acting formula that begins working immediately, supporting recovery and performance gains through rapid absorption properties. Each tablet also contains vitamin B12 for sustained energy and zinc to enhance immune function, making it an ideal choice for athletes in rigorous training schedules.

The partnership will be visually marked by an updated team jersey featuring Unbroken’s logo prominently displayed, which will debut during major cycling events. This move signifies not only an endorsement but also a commitment to utilizing science-based recovery methods to enhance athletic performance.

Lidl-Trek’s collaboration with Unbroken reflects a growing trend in professional sports where nutrition and recovery are becoming crucial components of athletic success. According to Dr. Emily Carter, a sports nutritionist at the University of California, Los Angeles, and a researcher in athletic performance, “The integration of recovery-focused supplements is becoming essential for athletes aiming to push their limits while minimizing injury risk.”

As this partnership unfolds, both Lidl-Trek and Unbroken are poised to make significant contributions to the future of athletic recovery, potentially setting new standards in how cyclists prepare for and recover from competition. This collaboration not only enhances the team’s performance but also reinforces the importance of nutrition and recovery in competitive sports, paving the way for future innovations in the field.