itel Launches Zeno 5G Smartphone with 5,000 mAh Battery at ₹9,299

On June 11, 2025, itel officially launched its newest smartphone, the Zeno 5G, in the Indian market. Priced at ₹9,299, the device is engineered to support 5G connectivity and features an IP54 rating, making it resistant to dust and water. The Zeno 5G is available for purchase on Amazon.in and comes in three color variants: Calx Titanium, Shadow Black, and Wave Green.

The Zeno 5G boasts a 6.67-inch HD+ IPS display with an impressive 120Hz refresh rate, powered by a MediaTek Dimensity 6300 chipset. It is equipped with 8GB of RAM, which can be configured as 4GB + 4GB, alongside 128GB of internal storage. The smartphone is also designed with a 50MP main camera and an 8MP front camera, catering to users who prioritize photography.

According to Mr. Anil Kumar, the CEO of itel India, the launch of the Zeno 5G aligns with the company's commitment to providing affordable technology while ensuring high performance. “We aim to empower consumers with devices that combine advanced technology and affordability,” he stated in a press release.

The device operates on Android 14 and is backed by a substantial 5,000 mAh battery with 10W charging support. This battery capacity is particularly appealing to users who rely heavily on their smartphones throughout the day. The Zeno 5G also includes features such as a side fingerprint sensor and face unlock, enhancing user convenience.

This launch comes at a time of increasing competition in the Indian smartphone market, particularly in the budget segment. Industry analysts suggest that itel's strategy of focusing on features that appeal to tech-savvy yet budget-conscious consumers may provide it with a competitive edge. Dr. Neha Sharma, a technology analyst at the Indian Institute of Technology (IIT) Delhi, noted, “itel is positioning itself well by offering features that are increasingly becoming standard in higher-end devices, but at a fraction of the cost.”

The introduction of the Zeno 5G is part of a broader trend in which smartphone manufacturers are racing to provide 5G-enabled devices at lower price points. As 5G networks become more widespread in India, the demand for affordable smartphones that support this technology is expected to grow significantly. According to a report by the Telecom Regulatory Authority of India (TRAI) published in February 2025, the number of 5G subscribers in India is projected to reach 500 million by the end of 2025.

In conclusion, the itel Zeno 5G smartphone represents a significant addition to the budget smartphone segment in India. With its competitive pricing, robust specifications, and commitment to 5G connectivity, it is poised to attract a wide range of consumers looking to upgrade their mobile experience without breaking the bank. As the market evolves, itel's ongoing innovation and strategic pricing will be crucial in maintaining its presence in the highly competitive smartphone landscape.