Sangam World Malt Whisky Earns Spirit of the Year Honor for 2025

In a significant recognition of excellence, Sangam World Malt Whisky, produced by Radico Khaitan Limited, has been awarded the title of 'Spirit of the Year – India' at the 7th Annual Bartender Spirits Awards held in May 2025 in Chicago, USA. This accolade, announced on June 26, 2025, underscores the growing prominence of Indian spirits on the global stage, particularly within the competitive U.S. market.

The Bartender Spirits Awards, renowned for evaluating spirits based on taste, mixability, value, and packaging, is judged exclusively by U.S. bartenders, bar managers, and beverage directors. This year’s competition witnessed a diverse range of international entrants, making the recognition for Sangam World Malt even more prestigious.

Mr. Sanjeev Banga, President of International Business at Radico Khaitan, expressed pride in this achievement, stating, 'Winning at the Bartender Spirits Awards is a true honor for us. It validates our global approach to quality and showcases that our spirit resonates with key professionals in one of the world’s most competitive bar markets.'

Kunal Madan, Senior Vice President of International Business, elaborated on the meticulous craftsmanship behind Sangam World Malt Whisky, highlighting the careful selection of malts and handpicked barrels. 'Winning at the Bartender Spirits Awards validates the care and creativity that go into every bottle,' said Madan, emphasizing the whisky's unique characteristics that appeal to discerning palates.

Sangam World Malt Whisky is characterized by its complex tasting notes. Opening with ripe tropical fruits and toasted oak, the palate reveals caramelized sugar, dried figs, and a hint of dark chocolate, finishing with warm vanilla and subtle smoke. This profile not only embodies the rich tradition of Indian whisky-making but also aligns with contemporary global tastes, making it a favorite among U.S. bartenders.

Radico Khaitan Limited, established in 1943, stands as one of India's oldest and largest beverage alcohol companies. Over the decades, it has successfully expanded its portfolio, exporting to over 100 countries and establishing a strong presence in both domestic and international markets. Its flagship Rampur Distillery, located in the foothills of the Himalayas, has gained acclaim for producing premium Indian single malts, further solidifying the company's reputation in the global spirits arena.

The Bartender Spirits Awards, organized by the Beverage Trade Network, serves as an essential platform for spirits brands to gain visibility and validation within the U.S. market. The awards are particularly relevant for brands aiming to connect with the on-premise trade, where bartenders' endorsements can significantly influence consumer choices.

As the global spirits industry continues to evolve, the recognition of Sangam World Malt Whisky serves as a testament to the rising stature of Indian whisky and its potential to compete on an international level. With increasing consumer interest in unique and diverse spirit offerings, Indian brands like Radico Khaitan are well-positioned to thrive in the global market.

In conclusion, the achievement of Sangam World Malt Whisky at the Bartender Spirits Awards highlights not only the quality and craftsmanship behind the spirit but also the growing acceptance and appreciation of Indian whisky in the international arena. As more consumers seek authentic and high-quality spirits, Indian whisky brands are likely to see continued growth and recognition in the years to come.