Elina Svitolina Launches Wimbledon-Inspired Clothing Line with Bevza

Elina Svitolina, former World No. 3 tennis player, has collaborated with Ukrainian fashion designer Svitlana Bevza to unveil a limited-edition clothing collection inspired by Wimbledon, one of the sport's most prestigious tournaments. This collection, released on June 11, 2025, features a range of classic styles reimagined in white, adhering to Wimbledon's iconic dress code. Among the standout items is a sustainable diamond vest, crafted from fabric scraps, showcasing the brand's commitment to sustainability and ethical fashion. A polo-inspired midi dress, named 'Elina' in honor of Svitolina, is also part of the collection.

Svitolina's foray into fashion is not merely a creative endeavor; it is also a philanthropic initiative. Proceeds from the collection will benefit her eponymous charity foundation, which aims to support young tennis players in Ukraine. In a statement, Svitolina emphasized the importance of early support in an athlete's career, stating, "These scholarships are a chance for young athletes to believe in themselves and take the first steps towards great sports. This idea is very close to me, and I am happy to implement it together with the Bevza brand."

The collaboration took over a year to develop, as reported by Elle Ukraine, and Svitolina modeled the collection during a photoshoot in Paris in April 2025, captured by photographer Anna Brudna. Svitlana Bevza expressed her admiration for Svitolina, stating, "When I first attended Elina's match in 2023, I literally fell in love with her strength, resilience, and inner composure... It was this feeling that I wanted to convey in this collection - the strength that comes from within."

The launch of this collection comes at a time when the Ukrainian tennis community faces challenges due to ongoing conflicts. Svitolina, who has been vocal about supporting her home country, aims to leverage her platform to inspire and empower the next generation of athletes. The tagline for the collection, "Champions Make Changes," encapsulates this mission, highlighting the dual focus on fashion and social impact.

Industry experts have noted the increasing trend of athletes venturing into fashion as a means to express their creativity and support meaningful causes. According to Dr. Lisa Thompson, a professor of Sports Management at the University of Southern California, "Athletes like Svitolina are not only redefining their personal brands but also setting a precedent for social responsibility within the sports industry."

The collection has received positive feedback from fashion critics and tennis enthusiasts alike, further establishing Svitolina as a multifaceted public figure. As the tennis season progresses, the collaboration with Bevza may pave the way for similar projects that blend sports with fashion and philanthropy, enhancing the visibility of Ukrainian culture on the global stage.

In conclusion, the partnership between Elina Svitolina and Svitlana Bevza represents a significant intersection of fashion, sport, and social responsibility. As the collection gains traction, it promises to not only celebrate tennis heritage but also uplift young talent in Ukraine, making a lasting impact both on and off the court.