Govee Launches Innovative Floor Lamp Series to Enhance Home Ambiance

BELLEVUE, Wash., June 30, 2025 — Govee, a prominent innovator in smart lighting solutions, has unveiled its latest Floor Lamp Series, designed to illuminate underutilized spaces within homes. This series features three distinct models: the Uplighter Floor Lamp, Torchiere Floor Lamp, and Tree Floor Lamp, each engineered to enhance the aesthetics and functionality of overlooked corners in residential settings.

The flagship model, the Govee Uplighter Floor Lamp, introduces a pioneering three-in-one lighting solution that adapts seamlessly to a variety of scenarios, enabling users to transform their living spaces with dynamic lighting. According to Eric Wu, CEO of Govee, “At Govee, we believe lighting is more than just illumination. It shapes how we feel, how we live, and how we connect with our spaces.” This philosophy underpins the design of the new Floor Lamp Series, which aims to create vibrant and expressive areas that cater to emotional well-being as well as everyday functionality.

The Uplighter Floor Lamp features three independently controlled light zones—upper, middle, and lower—allowing for customizable illumination tailored to different activities. The upper section produces a calming ripple effect reminiscent of moonlight, while the middle RGBIC section and lower white light zone collaborate to deliver versatile lighting options, achieving brightness of up to 1,000 lumens with smooth transitions for various times of day. The lamp is fully compatible with leading smart home systems, enabling voice control through Alexa and Google Assistant, and can be managed via the Govee Home App, which offers features like Auto-Run and DIY lighting effects.

Complementing the Uplighter is the Govee Torchiere Floor Lamp, crafted to provide immersive ambient lighting through its triple-zone color control. This model is designed to flow rich RGB effects across ceilings and walls, creating a warm atmosphere suitable for family gatherings and intimate moments. The Torchiere’s soft, eye-friendly lighting, combined with built-in music sync features, enhances its appeal for modern households.

In contrast, the Govee Tree Floor Lamp boasts three adjustable arms with a modular design, allowing it to serve both as a functional lighting solution and a decorative centerpiece. This design caters to complex spatial arrangements, transforming neglected corners into visually appealing focal points that balance style with utility.

The introduction of this Floor Lamp Series is part of Govee’s broader campaign, “Life is Colorful,” which emphasizes the emotional connection between lighting and living spaces. The company’s commitment to innovation in smart lighting has been evident since its inception in 2017, continually advancing technology to offer efficient and engaging ambient lighting solutions.

The Uplighter Floor Lamp is priced at $179.99, the Torchiere at $149.99, and the Tree Floor Lamp at $169.99, all available on Govee’s official website and major retail platforms such as Amazon.

As Govee continues to redefine the smart lighting market, its new Floor Lamp Series promises to enhance the living experience by bringing artistry and functionality into the often overlooked corners of homes, ultimately making everyday moments brighter and more enjoyable. For further information about the new series and Govee’s product offerings, visit govee.com.